"Tweet if you see a blooming daffodil" was the recent message from Cumbria Tourism. But this wasn't a call to twitchers. This was a message to the social media-savvy travellers who are fluttering around in the "Twitterverse".
The aim of Cumbria's "Daffs Watch" Twitter and email campaign was to pinpoint where and when people could spot daffodils coming out of deep freeze after the cold winter.
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